The 2015 Buick LaCrosse Comes with Tons of Elegance

The 2015 Buick LaCrosse brings plenty of elegance and luxury design features to a high-performance sedan segment. Of course, that’s nothing new for the LaCrosse, which has long been the brand’s flagship sedan, bringing comfort, luxury, and convenience to customers all over the United States. The 2015 model comes with plenty of powertrain, performance, and technology options to make it a great vehicle for business people and families alike.2015 Buick LaCrosse

The LaCrosse comes in two different engine options, from the 2.4-liter Ecotec four-cylinder engine to the standard 3.6-liter V6 engine. The 3.6-liter engine comes as either a front-wheel-drive or all-wheel-drive option, while the 2.4-liter engine is only available with front-wheel-drive. The smaller engine, however, also gets incredible fuel economy, especially for a luxury segment vehicle.

The Buick LaCrosse has a beautiful, curvy exterior design, comes with tons of safety technology as well. There are two levels of safety tech packages, Driver Confidence 1 and Driver Confidence 2, which come with features like the heads-up display, blind-spot monitoring, lane-departure warnings, swiveling HID headlamps, and much more. The Driver Confidence 2 package also features the safety-alert seat, adaptive cruise control, and collision-mitigation braking.

Come see us here at Wiesner of Huntsville to test drive the new Buick LaCrosse today!

“That’s Not A Buick” Campaign Gets A New Voice

“That’s Not A Buick” Campaign

In addition to making the best crossovers and sedans money can buy, Buick is also pretty good at making the best automotive marketing campaigns, which is an art unto itself.

While Buick was working hard to communicate the fact that Buicks are for everyone (rather than an aged demographic), they came up with the “That’s Not A Buick” campaign. It’s been a fun and engaging way to show the world that Buick is evolving as a brand. However, push that point too hard and people might start thinking that Buick has abandoned tradition, which isn’t what true evolution means.

The solution for Buick has been a humorous presentation, like the latest campaign featuring Alec Baldwin. GM Authority quotes a Buick spokesperson saying, “We think Alec is the perfect match for this campaign.” The star of 30 Rock and Glengarry Glen Ross patiently explains to the camera what is and what isn’t a Buick.  For instance, a sponge? That’s not a Buick. A beautiful Buick Regal? Yes, that is indeed a Buick.

What do you think of the new campaigns? We here at Wiesner of Huntsville think they’re pretty great!

New Buick Enclave Earns 5-Year Cost to Own Award from KBB.com

Three different Buick vehicles recently earned 5-Year Cost to Own awards from KBB.com. The awards mean that these vehicles will cost their owners the least amount of money over the first five years of their vehicle’s lives, and the Buick Enclave, Encore, and Verano all won their segments as 2015 models. The Enclave, specifically, won as the best Luxury Full-Size SUV/Crossover in its segment.

New Buick Enclave

Customers must have been taking notice of the Buick brand’s excellence as well, though, since the Enclave just posted its second straight year of record sales. In 2014, they sold over 63,000 Enclave units, good for a 39 percent increase over 2013. “Few vehicles in any segment of the industry enjoy such a legacy of increasing popularly,” said Buick vice president Duncan Aldred. “In fact, many customers are enjoying their second or third Enclave. The Enclave has also been a cornerstone of Buick’s product renaissance.”

The Buick Enclave, as a 2015 model, starts at just over $39,000, gets up to 17 mpg in the city and 24 mpg on the highway, and comes in five different model trims as well. To learn more about the Enclave, what makes it the best vehicle in the full-size SUV segment, and why so many customers love it, come see us here at Wiesner of Huntsville today.

GM Offers an Educator Discount to Teachers Everywhere

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While the end-of-year homemade cars and cookies are a great way to show your appreciation for your children’s teacher, GM has come up with something even better—an educator discount. Through January 2, 2015, current employees of a public or private school, university or college are eligible for the new GM Educator Discount program. Through this program, they will receive a significant discount on the purchase or lease of a new 2015 or 2014 Chevrolet, Buick or GMC vehicle.

“GM values the work our educators and support staff are doing across the country to create a strong, responsible workforce for the future,” said Linda Stouffer, manager of Vehicle Purchase Programs. “The GM Educator Discount is our way of showing our support and appreciation for everyone in the education community.”

The only cars that are not eligible for the discount program are the 2014 Chevrolet Camaro Z/28 and Spark EV, so tell the teachers in your life to stop in to Wiesner of Huntsville today to receive a discount on all GM vehicles!

2014 Buick Encore Achieves High Rank in Initial Quality

Small SUVs seem to be all the rage right now. Chevrolet will soon be introducing the 2015 Chevy Trax to the automotive world, and even trucks are downsizing once again with the new 2015 GMC Canyon and Chevy Colorado. Buick has certainly been following this trend with the Encore, perhaps before the others even caught on, and there’s definitely no stopping its success! For the second year in a row, the new 2014 Buick Encore has achieved the highest rank in the small SUV segment in J.D. Power’s Initial Quality study.

2014-buick-encore

| 2014 Buick Encore Features |

The Encore has been one of Buick’s top sellers since its introduction in 2013, going along with their reputation as the highest-ranked brand for customer satisfaction with dealership service in the J.D. Power U.S. Customer Service Index study (see our previous blog post all about it).

The Initial Quality study is based on reviews and responses of more than 86,000 buyers and lessees of the 2014 Buick Encore, all seemingly satisfied with their small SUV. Our hats are off to you, Encore!

New Buicks Come Standard with Rearview Camera

rearview-camera

Two of the top characteristics many Buick customers look for in a car are safety and technology. Because of this, every 2015 Buick model will come standard with both, in the form of a rearview camera.

“Rear backup cameras have become like power windows and air conditioning,” said Karl Brauer, senior analyst for Kelley Blue Book. “While they’re not standard on every car, yet, it’s rare to operate a new vehicle without them. The increased confidence these rearview cameras provide make them a must-have features.”

These cameras also greatly reduce the risk of backing crashes, according to a study conducted by the University of Michigan’s Transportation Research Institute. Buick is also ensuring all 2015 Buick owners are safe in other ways as well: the majority of the lineup, including the Verano, LaCrosse, Enclave, Encore, and Regal, have received a 5-star Overall Vehicle Score for safety from the National Highway Traffic Safety Administration.

If you’re wondering when the 2015 Buick models will arrive on dealer lots, contact Wiesner of Huntsville for the answer!

Buick Achieves Top Score in Customer Service Index Rating

Customer-Service-Index

J.D. Power and Associates has released its 2014 U.S. Customer Service Index (CSI) Study and Buick sits in the top spot among 19 mass market brands. The CSI polled owners and lessees of vehicle one to five years old and asked them how they would rate service received at a dealership.

Buick scored 835 points out of a possible 1,000—37 points ahead of the mass market brand average. The survey focused on five service areas: service quality, service initiation, service advisor, service facility, and vehicle pick-up.

“Our dealers have an excellent focus on putting our customers first,” said Duncan Aldred, U.S. vice president of Buick and GMC, in a press release. “Not only have Buick dealers committed to or completed overhauling their facilities, but they’ve shown that continuing a positive customer experience is a top priority.”

Here at Wiesner of Huntsville, we promise to give you the best customer service possible not only in our service department, but across our dealership.

Look What’s on eBay: Mint Condition 1987 Buick GNX

1987-Buick-GNX

One of the most desired Buick models is the Buick GNX from 1987 and with only 547 made, they are hard to find, especially in good condition. The GNX had a stellar design with performance to match. It boasted a turbocharged V6 under the hood and put out 276 horsepower—this made it faster than most cars, including the Corvette.

That’s why this recent addition to eBay is so great: a mint condition 1987 Buick GNX with only 197 miles. It’s so new, in fact, it still has the window stickers from the dealership along crayon markings on the tires, paper suspension tags, and the bar code sticker on the catalytic converter that never got to burn off. And, it bears serial number 8.

It has been resting all this time in a private climate-controlled garage until the recent passing of its owner. Now, it’s up for sale to whoever has the cash to buy it. And, it will definitely cost a pretty penny. Just in January, another GNX with only 11 miles sold for $106,000 at a Barrett-Jackson auction in Arizona.

Currently, on eBay, the Car #8 is listed with a price of $124,900. The auction ends April 20.

The GNX is definitely a remarkable piece of Buick history. Perhaps we’ll see another GNX in the future since GM renewed the trademark back in 2012.

Buick Technology Keeps Getting Better

Most of us know that the Buick brand is known for style, class, and design, but also for their impeccable technology features integrated in each model. With features like Buick IntelliLink®, a Bose® premium audio system, and QuietTuning®, you have all you need right at the tip of your fingers. If you thought Buick had it all now, prepare to have your mind blown.

Buick-Technology

Buick announced this week that most of their 2015 models will have the optional feature of OnStar 4G LTE, allowing passengers to connect to a built-in Wi-Fi hotspot either on the go or parked. Passengers will be better connected to the world, and have the ability to access the Buick AppShop, browse the web, stream music, check email, and much, much more. The 2015 Buick Regal, Verano, LaCrosse, and Encore will come standard with 4G LTE capability, but will need a data package necessary for activation.

This is just the first step of integrated technology for 2015 Buick models. By 2016, every Buick model will include the LTE technology, and the lucky owners of Buick models will absolutely love it. Buick technology will never stop improving, and this is just one reason why.

What do you think? Wouldn’t you love to be able to connect to your own Wi-Fi spot through your car?

2014 Buick LaCrosse Nets NHTSA 5-Star Overall Safety Rating

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The 2014 Buick LaCrosse received an early Christmas present this December when it was named a National Highway Traffic Safety Administration (NHTSA) 5-Star overall safety pick.  Kicking Tires reports that both the front- and all-wheel-drive versions of the 2014 Lacrosse earned the five-star distinction, and Edmunds adds that the award also extends to the eAssist version of Buick’s sedan.

“Safety is one of the pillars of the Buick brand and our flagship continues to echo this essential element to our customers,” said Jeff Yanssens, chief engineer of the LaCrosse, in the brand’s official press release. “Not only do we offer advanced safety technologies in the 2014 LaCrosse, but we designed and engineered the core of the car to perform well with respect to crash safety.”

Buick boasts a number of advanced safety features available on the 2014 Buick LaCrosse.  These include:

  • Safety Alert Seat – Causes the seat to vibrate in the event of a potential crash
  • Automatic Collision Preparation – Automatically riggers the brakes in event of potential crash
  • Forward Collision Alert – System alerts driver to potential crash threat
  • Full-speed-range Adaptive Cruise Control – Senses traffic and adjusts vehicle speed (including full stop/start) accordingly
  • Lane Departure Warning – Warns driver of unsignaled lane changes
  • Lane Change Alert – Notifies driver of fast-approaching vehicles in the next lane
  • Side Blind Zone Alert – Scans for vehicles in blind spots and warns of their presence
  • Rear Cross Traffic Alert – Warns of traffic when backing out of a parking spot
  • Rear Vision Camera – Provides a view of the area behind the LaCrosse

For more information on the five-star overall safety pick LaCrosse, or any other of Buick’s 2014 model year lineup, stop in and see us at Wiesner of Huntsville today!